Bandwagon – by Kenzie and Claudia
Definition: Bandwagon is a fallacy based on the assumption that the opinion of the majority is always valid: that is, everyone believes it, so you should too. It is also called appeal to popularity & authority of the many.
The purpose of this technique is to make the audience think and act in a way that the majority follows. This tendency of following the beliefs and actions of others occurs when an audience sees others are also conforming. We see its usage in literature, politics, and advertisements. Bandwagon is in fact a good approach for persuasive writing that successfully works on human minds and psychology. Conversely, writers often use it as a pressure tactic by creating a sense of fear among the readers if they do not agree with their beliefs.
Bandwagon argues that one must accept or reject an argument because of everyone else who accepts it or rejects it-similar to peer pressure. Examples of Bandwagon
There is a difference on being on the bandwagon, and what the bandwagon actually is.